Meta Keywords used to be one of the most popular (and still is for some web design companies) ways to boost SEO. It's a bad practice and you need to check your website for it.
The problem is that folks stuffed keywords everywhere (in the code, on page, and so on) that companies such as Google decided to eliminate it's usage for SEO. In fact it continued to be abused so much that Google started penalizing websites for it. In the industry it's consider/called Black Hat SEO. Black hat SEO refers to a set of practices that are used to increase a sites or page's rank in search engines through means that violate the search engines' terms of service. Guess what happens when your site gets caught for a violation? Your site gets buried in the returns.
Two ways to easily check for keyword stuffing is to check both the front end (what visitors see) and the back end (what you see logged in as an admin and the sourcecode).
On the front end, you can check your pages and/or posts. Do they read normal or do they read like gibberish? If your pages/posts include keywords, that's fine as long as it reads normal. If your pages/posts read like gibberish, like a child is piecing sentences together, odds are either whoever did the text didn't bother proof reading (which can also cause SEO issues), or they are trying to keyword stuff. Here's an example from Google.
Back end keyword stuffing isn't always easy to find. However one quick way is to right click on a page on your website, then click on View Source Code. Then press Ctrl F or Cmd F for the finder and type in keyword. You're specifically looking for meta name="keywords" in the code. It should be near the very top. Here's an example of one Knoxville Web Design company that's still doing keyword stuffing. The highlighted area shows an example of meta keyword stuffing in the code.
Another way some folks are keyword stuffing is by adding normal text on their site, and then adding CSS (display:none) so that website visitors don't see it. However folks like Google when they crawl/scan your site are able to see the text. This method is even worse than adding it by a meta tag.
Knowing when, where, and how to use keywords correctly can make all the difference. Here's 5 ways to use them appropriately:
Many folks still use keyword stuffing at the cost of getting penalized in ranking. They honestly believe that black hat SEO will help them achieve lasting and legitimate results. They won't. Don't fall victim to a shady web design company that uses these sorts of techniques.
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